Download PDF by Barry J. Gibbons: Chronicles from the planet business: an eyewitness account

By Barry J. Gibbons

ISBN-10: 1841120855

ISBN-13: 9781841120850

Prepare. you're approximately to blast off into outer house. vacation spot: Planet company. enterprise is a planet of its personal. an international of alien beings and irrational forces by no means ahead of so insightfully or brutally chronicled as in Barry Gibbons? new booklet Chronicles from the Planet enterprise. during this publication, Gibbons takes you on a dizzying trip in the course of the global of industrial. alongside the best way, you'll catch up with Czar Nicholas and his doomed family members, WWII flying aces, Margaret Thatcher, Saddam Hussein, Monty Python, invoice Gates, mom Theresa, Sam Walton, Michael Jordan and so on. additionally, you will examine the genuine fact in regards to the computer virus, Zippergate, George W. Bush?s lacking years in Lubbock, TX., widespread flyer miles, the european, the foreign Olympic Committee, relationship and extra.

No one is best ideal and extra in a position to poke enjoyable on the international of industrial than Barry Gibbons, the previous CEO of Burger King and enlightened capitalist. This booklet proves as soon as and for all that company is silly ? how else to provide an explanation for Arch Deluxe, downsizing, the european, Al Dunlap, New Coke, Motorola and get dressed down Fridays.

What readers need to say approximately Barry Gibbons:

"This man writes with the wit and knowledge of Tom Peters and the hysterical observations and honesty of Dave Berry." A Reader from Portland, Oregon

"Barry Gibbons isn't really ?irreverent? he?s useless on!" A. Kris Bell, enterprise

"The humor bites with universal sense?" D. Noonan, San Francisco, California

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Extra resources for Chronicles from the planet business: an eyewitness account of the the crimes, passions, madness, and downright stupidity of modern business

Example text

This move makes sense for Apple for two reasons: Apple's unique operating system, beloved by its aficionados and nobody else, has had its 15 minutes of fame and is now being swamped. Unless you're a real specialist and/or attempting to be the first graphic Van Gogh, you'd be mad not to invest in some PC 'Wintel' combo. At a stroke, however, this move made Apple's future and positioning look differentaka betterfrom every vantage point (employee, investor and consumer). Was that ever needed at the time.

If you do end up in the swamp, I suggest you definitely adapt this approach to decision making to get out of it. I've not finished yet; saving the best till last. If you have a big decision facing your business (let's say something more substantive than allowing the employees to wear polo shirts on Fridays), get the required people in a room, away from their normal workplaces, give them the appropriate summary information, and tell them they won't eat or drink until a decision is recorded. A couple of further actions help this process: take the chairs and phones out of the room; and add a riderif anybody's mobile goes off, they will be fired.

Whoa, guys! Pass the sick bag! As a massive user of airline and airport services, let me bring you in on a little secret: you suck. You have massive repeat usage by customers, but that does not come through loyalty or respect. It comes because you are the only act in town (now known as the America Online syndrome). The airline industry is now the labor pain in the birth process of reaching a destination Unlike the Orient Express or a sea cruise liner, nobody goes anywhere to actually fly; it is a means to an end.

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Chronicles from the planet business: an eyewitness account of the the crimes, passions, madness, and downright stupidity of modern business by Barry J. Gibbons

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